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Beautiful ladies are often perceived as bimbos with a clueless, illogical brain but Miss Universe are going in a different direction this time around.
Contestants from across the world are being featured on their Instagram page but instead of highlighting their bodies or generally, the way they look, their education status is being written as captions instead.
Not only that, their hidden talents such as what sports they play or a brave thing they have done are being told to inform society of how they are as real human beings with a heart, mind and soul.
View the gallery above to see the models and what they hold for degrees and find out their dreams and ambitions.
A contestant from Thailand was also being highlighted for her lovely story on how she started working at the age of ten and helped her mother as a cleaner.
Watch a snippet of her story below.