Nathan Hartono wants to avoid televised singing programmes associated with Sing! China

Kenneth Goh
The Straits Times
Jan 23, 2017

His star may have risen after his enthralling runner-up finish in last year's popular televised talent show Sing! China, but home-grown singer Nathan Hartono is distancing himself from the Zhejiang show.

Though the 25-year-old plans to develop his career in China this year, he will not take part in televised singing programmes there that are associated with Sing! China.

He says: "These shows are like 'as seen on TV' type of commercials. So I want to avoid doing them for a while as I am trying to define myself outside of the show and depart from the image portrayed there."

While Hartono found it interesting to discover what mainstream audiences expected from him, he adds that he had "very little control of his image on the show that was at the mercy of the show's marketing and how they edited it".

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